Post by account_disabled on Mar 10, 2024 3:12:07 GMT
The store optimization in a mobile app store listing is that it maximizes app store visibility and conversions giving you more downloads from the users who are the most likely to engage with your app. Maybe not as obvious are some additional benefits that can have an even larger impact on your apps overall performance acquiring relevant longterm users building better data for inapp optimization and offsetting the costs associated with paid campaigns. All come from defining and targeting a relevant user base with an optimized app store listing.
Effect Acquire relevant users Consider a car company that positions its minivans Greece Mobile Number List for anyone looking for a car. While their number of eyeballs are increasing potential buyers without large families would probably not consider purchasing a minivan thereby making engagement with these buyers unimpactful to their conversion rates. Instead of targeting families specifically when marketing their minivans they are blindly targeting everyone. However this is often how many app publishers position their apps in the app stores. Much like the minivan scenario this mistake shows in the number of conversions both long and shortterm. Similar issues arise when positioning your mobile app for discovery before a broad or untargeted audience.
Even if visibility of your app is high the conversion rates engagement retention and monetization will be much lower than with appropriate positioning. The key to positioning your app before your most relevant audience can be achieved through testing tracking and analyzing all data acquired within both the AAS and the GPS. It is important to note the need to separately measure and test for iOS and Android because the structure of their app listings have significant differences. For example in addition to selecting the best keywords it is important to test creative for conversion. the icon and the short description that appears only on the device. With the AAS there is more emphasis on.
Effect Acquire relevant users Consider a car company that positions its minivans Greece Mobile Number List for anyone looking for a car. While their number of eyeballs are increasing potential buyers without large families would probably not consider purchasing a minivan thereby making engagement with these buyers unimpactful to their conversion rates. Instead of targeting families specifically when marketing their minivans they are blindly targeting everyone. However this is often how many app publishers position their apps in the app stores. Much like the minivan scenario this mistake shows in the number of conversions both long and shortterm. Similar issues arise when positioning your mobile app for discovery before a broad or untargeted audience.
Even if visibility of your app is high the conversion rates engagement retention and monetization will be much lower than with appropriate positioning. The key to positioning your app before your most relevant audience can be achieved through testing tracking and analyzing all data acquired within both the AAS and the GPS. It is important to note the need to separately measure and test for iOS and Android because the structure of their app listings have significant differences. For example in addition to selecting the best keywords it is important to test creative for conversion. the icon and the short description that appears only on the device. With the AAS there is more emphasis on.